Hello! I’m Sabia, owner of Painted Primrose. I couldn’t be more thrilled to share this project I’ve been hard at work on for the past six months. As a Colorado wedding florist, it’s an exciting season for us, and my hope is that this rebrand shares our heart with you—our friends and clients.

Where We Started

When I bought Painted Primrose three years ago, while it was an incredible business, it lacked a cohesive brand. It also didn’t reflect me as a designer or person. At the time I used my fine arts degree and created what I like to think of as a ‘transition’ brand. I kept some same elements of the original brand,
like the typeface, but updated colors, illustrations, and the website.

A Fresh Colorado Wedding Florist

Painted Primrose has entered a season of incredible growth. We moved into a beautiful new studio space and it became apparent our brand needed an update and refresh. I wanted the brand to reflect our aesthetic and the full-hearted service we provide our couples. When I found Bonnie from B is for Bonnie Design, I knew we were going to make magic, although I had no clue how much I would truly love the beautiful brand we created.

Together with Bonnie, I dove into the heart of the Painted Primrose. I wanted to share my enthusiasm and passion for the floral design we provide our couples through a simple and elegant logo, an incredibly stunning stationery suite, gorgeous wax seals, a handy client process guide, and a beautiful and functional website.

Beautiful details are the glue of a gorgeous brand—just like wedding flowers at a wedding! We love the rose gold foil on the note cards and business cards, wax seals, blush envelope color, and dahlia illustration.

Our lovely new process guide is packed full of information for all of our couples. It includes a process timeline, investment information, and a “Meet Sabia” page.

Our new webpage is both beautiful and functional. We share more information than ever with our couples so you can view our past work and select a package that’s right for you. It includes a budget calculator, FAQ page, our portfolio, and a “book a consultation” page.

Brand Launch Giveaway

To thank you for checking out our new brand we have an exciting giveaway! We’re giving away a fun box of amazing smelling bath salts, bath bombs, and pampering soaps. Leave a comment below that includes your email address. We will announce the giveaway winner on Saturday morning here on the blog so check back to see who the lucky person is! We will also email the winner directly.

We are so thankful to enter this incredible new season. To every one of our past couples who helped us get to where we are—we are so grateful for you. And, we are anticipating celebrating with future couples as we embrace our refreshed brand.